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Phytonutrients Market Natural Compounds Supporting Holistic Health
Phytonutrients, also known as phytochemicals, are natural bioactive compounds found in fruits, vegetables, herbs, and other plant-based foods. They are not classified as essential nutrients like vitamins or minerals, but they play a powerful role in promoting overall health and protecting the body from oxidative stress, inflammation, and chronic diseases. As consumer focus shifts toward preventive health and natural nutrition, the phytonutrients market is experiencing strong and consistent growth globally.
One of the primary factors driving this market is the increasing awareness of lifestyle-related illnesses such as heart disease, diabetes, and obesity. People are turning toward plant-based diets that emphasize whole foods rich in antioxidants, polyphenols, flavonoids, and carotenoids. Phytonutrients offer a wide range of health benefits, including improved immunity, better metabolic function, enhanced cognitive support, and anti-aging effectsāmaking them highly desirable in both daily nutrition and targeted wellness solutions.
The food and beverage industry is incorporating phytonutrient-rich ingredients intoā¦